The SEO Marketing Challenge

Howzit Media started out as a creative advertising and branding agency focusing on specific services and a market based in Fort Lauderdale. Over time we have adapted and evolved our business model to suit a wider market, one that requires innovative, creative and unique tools to capture a diverse audience. Even with a foothold in the creative industry it was still a struggle to get the leads and enquiries that we knew page one would bring us. We had to adapt, and gain the knowledge and expertise in the best practice techniques of SEO, learning how they benefit a campaign in todays economy and online based consumer markets.

The SEO Marketing Solution

The solution was embracing our need to adapt in order to give our clients the best all round service possible, especially for their online marketing needs. We decided to build up and equip our “tool shed” as we like to call it, with tools like SEO Consulting and Implementation. We needed to offer our clients said tools in addition to our creative services when it came to marketing their brand. Being firm believers in the philosophy “If you don’t know, embrace the knowledge of someone who does know” we went in search of a partner, specifically one that could help us and our clients attain the search engine presence that is required when marketing a brand to the online consumer.

The Results Of Great SEO And Marketing

We found our match when we partnered with a Specialist SEO Consulting Company (Organic and White Hat SEO only) you could call it creative marketing kizmit! The results have been amazing for us and our clients. From striving to get a high result on our name alone, we are now sitting on page one for Broward County and Ft Lauderdale with over 19 Google page one results, these are for relevant terms like “Branding Agency Broward County“, Organic SEO Consultants for Broward” or even “Organic SEO Consultants Ft Lauderdale“. We are moving quickly through the ranks for terms like “Marketing Agency Ft Lauderdale” and have another 20 terms bubbling just under page one. Many more have broken through into the top 50 and top 100 positions, all in just 7 weeks! It has been a lot of hard work, but very rewarding. We are now in a position to say with confidence to each client, “If we can do it for ourselves, we can do it for you.”

SEO Consulting and the SEO Techniques are not rocket science, but there is an exact science behind using them effectively in marketing a brand or product. When used correctly they can give you amazing results on the search engines. How did we get to the position we are now? Great analysis of our current standing, a strategy and the implementation roll out plan based on our seo research, and with all of this, we have seen amazing results.

The Future | SEO And Marketing With Howzit Media

We are constantly involved in that “never ending struggle” for that illustrious and oh so illusive page one status, but it’s what we do, and part of the services that we offer our clients to promote their brand for a better return on their investment. We have the best people for the job and our marketing team works closely with each client to cater to their needs, we all succeed when we work together. The South Florida market is diverse and we constantly need to evolve to better suit our clients needs. The future is bright and it is our goal every day to break those creative design and marketing boundaries, building brands and captivating that target market.

If you would like to chat to us about achieving the same results for your website, contact us today and tell us about your company and your marketing needs.

CLICK HERE TO CONTACT US

The post 19 Google Page One Positions In Just 7 Weeks – SEO Marketing first appeared on Howzit Media Marketing.

Using our trusty friend Google, we typed in “Definition of Marketing“, and it was at that point when the fun started…

According to the Google search, which came back with thousands of results, at the top of the results page was the definition of Marketing;
“Marketing, ˈmɑːkɪtɪŋ/, noun, noun: marketing ” the action or business of promoting and selling products or services, including market research and advertising.” Google.com

The American Marketing Association defined it as follows, Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” (Approved July 2013 ama.org)

From Investopedia, the following “DEFINITION of ‘Marketing‘ “The activities of a company associated with buying and selling a product or service. It includes advertising, selling and delivering products to people. People who work in marketing departments of companies try to get the attention of target audiences by using slogans, packaging design, celebrity endorsements and general media exposure. The four ‘Ps’ of marketing are product, place, price and promotion.”

What it brought home to us is that when researching particular topics, it is important to do it with your particular vertical industry sector as the reference point, especially in this case when looking at marketing.
As this article was never meant to be about giving a definitive answer for the term Marketing, only the challenges one faces when researching key word terms and values (for there is no one true meaning for marketing, it would appear – depends on the who, what, where, when and why syndrome applies here)

If you would like to read more on this topic, Heidi Cohen wrote a great piece with far more definitions in, it can be found here: http://heidicohen.com/marketing-definition/

If you feel that we can be of assistance with your online marketing, then please call or drop us an email, we would love to be able top assist you in whatever “Marketing” space you maybe in.

The post Marketing – What Is It? first appeared on Howzit Media Marketing.